Built from nothing.
Sold on purpose.
In 2007, I co-founded Mozeo with a simple belief: that small businesses deserved powerful communication tools without enterprise price tags. What followed was nearly two decades of building, surviving, and adapting in real time.
We grew a multimillion-dollar SaaS platform from inception to acquisition — completely bootstrapped, without outside funding. We navigated TCPA litigation, survived seismic shifts from mobile carriers, and kept customers happy through it all. Not with big teams and big budgets, but with relentless product thinking and an obsession with user experience.
In 2023, we sold Mozeo to Inunity and I stayed on as VP of Product. The job after a sale is different from the job before it: keep every customer through the transition, then reposition the product for the next phase. We rebuilt the go-to-market motion, with new ICPs and outbound playbooks. We also overhauled pricing and packaging, and cut down churn with an imoproved customer-success playbook.
"Running a bootstrapped SaaS doesn't just teach you product. It teaches you everything."